They say everything’s bigger in Texas, but Dak Prescott’s Prosper Ranch takes that to a whole new level. Picture this. 11 acres of open land, a private lake glistening under the morning sun, a horse barn with climate control, and a main house so refined it could pass for a luxury resort. Today we’re stepping inside the world of Dak Prescott, exploring his Prosper ranch, car collection, wealth, and the country lifestyle that defines one of football’s most grounded superstars.
And to understand how he built all this, we’ve got to go back to where it all started. Before the fame, before the multi-million dollar contracts and roaring Dallas crowds, there was Rain Dakota Prescott, born July 29th, 1993 in Sulfur, Louisiana. He grew up the youngest of three brothers in a tight-knit workingclass family.
His mother, Peggy Prescott, managed a truck stop off Highway 80. A woman known for grit, faith, and unstoppable drive. She worked long hours but still found time to cheer from the sidelines, teaching Dak the two rules that would define him forever. Work hard and stay humble. His father, Nathaniel Prescott, a former defensive end at Northwestern State, passed down the athletic genes and the competitive fire.
At Hton High School, Dak’s leadership was unmistakable. While other teenagers dreamt of college parties, he was studying playbooks and organizing backyard scrimmages. As quarterback, he led the Buccaneers to a state championship, throwing with precision, running with power, and motivating everyone around him.

Coaches said he had an old soul in a young body, calm under pressure, commanding in the huddle. When major college recruiters came calling, Dak chose Mississippi State University, a decision that would make him a legend in Starkville. Over four seasons, he shattered 38 school records, earned two first team all SEC honors, and became the first player in school history to throw for over 9,000 yards while rushing for more than 2,000.
Fans built a literal Dakville in his honor, a tribute to the quarterback who transformed the Bulldogs from underdogs to national contenders. Then came 2016, the year the NFL would meet its newest star. The Dallas Cowboys drafted him in the fourth round, 135th overall, with no expectation that he’d start anytime soon.
He was slated to back up Tony Romo, the franchise’s face, but fate intervened. When Romo suffered a preseason back injury, Dak was thrown into the spotlight and never gave the job back. His rookie season was the stuff of football folklore. 3,667 passing yards, 23 touchdowns, and a calm beyond his years. He led the Cowboys to a 13-3 record, earning NFL offensive rookie of the year, and outdueling veterans twice his age.
America’s team had found its new leader and he wore number four. Over the next few seasons, Prescott became synonymous with Dallas resilience. In 2019, he threw for 4,92 yards, ranking first in the NFL. By 2020, he suffered a brutal ankle fracture, a moment that could have ended his career. But like any true Texan, he came back stronger.
The 2021 comeback season saw him post 37 touchdowns, a careerhigh, cementing his place among the elite. By 2023, he was back in MVP conversations with 4,516 yards and 36 touchdowns. The same fiery precision and calm command he showed in high school, just now under billiondollar stadium lights. Fans love him not because he’s flashy, but because he’s real.
He’s the everyman hero who just happens to be the face of a $10 billion franchise. As one sports writer quipped, “If Tom Brady is Wall Street, Dak Prescott is Main Street. Tough, humble, and built to last. And while he’s built a career under stadium lights, home is where Dak Prescott truly shines. Prosper Ranch, Cowboys Stars Country Palace.
Tucked away on 11 acres of pristine Texas land, Dak Prescott’s Prosper Ranch feels like a country dream dipped in luxury. It’s a place where the scent of oak trees hangs in the air. The pond glimmers like glass under the sun, and the only sounds breaking the silence are the nayse of horses and the soft were of a distant mower.
You’d never guess that the man who commands the roaring Dallas Cowboys stadium lives his off days in such tranquility. But that’s exactly the point. This is Dak’s escape. The place where fame meets fresh air. A private gated driveway lined with more than 100 oak trees curves through the property, creating a cinematic approach straight out of a Texas country film.
At the heart of it all stands a 48×60 ft horse barn. Sleek, functional, and unmistakably custom. There’s a feed room, wash rack with hot and cold water, a grooming area, and even heating and cooling for those unpredictable Texas weather swings. This isn’t just a ranch, one friend joked. It’s Dak’s playbook for peace horsepower with a heartbeat.
Then there’s the main residence, a modern country masterpiece that blends warmth with refinement. Step through the grand wooden doors, and you’re greeted by wide plank walnut floors and vated woodbeam ceilings that frame a living room glowing with natural light. Built-in cabinets flank a gas fireplace, and every inch of the space whispers quiet sophistication.
No gold trim, no gaudy chandeliers, just good taste and craftsmanship. The gourmet kitchen looks like something out of architectural digest. A sixurner Wolf gas range, double oven, sub-zero refrigerator, warming drawer, and quartz countertops that gleam under recessed lighting. There’s even a prep sink built into the island.
A small but telling detail that proves this isn’t just a show kitchen. It’s where Prescott actually cooks, hosts, and lives. Walk into the master suite, and the tone softens. There’s another fireplace because even cowboys need cozy nights. The walk-in closets are generous but not showy. And the bathroom feels like a five-star spa, a freestanding clawfoot tub, a massive walk-in shower with multiple showerheads, and in true luxury fashion, dual toilets and vanities.
Every bedroom in the home comes with its own bathroom and closet, offering privacy for visiting friends, teammates, or family. Beyond the essentials, the house is built for balance and a bit of fun. There’s a media room with stainless steel surround speakers, a game room with a full bar, and even built-in workstations that hint at Dax’s organized lifestyle.
A large utility room doubles as storage space, and his oversized twocar garage comes equipped with EV charging, proof that the quarterback with a cowboy heart also embraces the future. But the best view in the house, that’s outside. The covered patio stretches toward the pond, complete with a fireplace, grill, and a serene view that seems to wash away the noise of the NFL spotlight.
It’s easy to imagine Dak here after a long game, boots off, drink in hand, dogs at his feet, the Texas sunset painting the sky orange and gold. It’s less about luxury, he said, and more about legacy. This land keeps me grounded. Reminds me what I’m playing for in Prosper. He’s not just the Cowboys quarterback. He’s a Texas land owner.
His ranch isn’t built for show. It’s built for soul. And when he’s not tossing passes across NFL fields, you’ll likely find him with another kind of horsepower, one that runs on fuel, chrome, and the open road. Car collection. For most people, a garage is just storage. For Dak Prescott, it’s a statement. A blend of speed, muscle, and pure Texas pride.
Each vehicle tells a different story. From his love of luxury to his downhome grit. Parked under soft LED lights, Dax Ferrari 488 GTB glows like a ruby against the matte concrete. This isn’t just a car. It’s art that moves. Powered by a 3.9 L twinturbo V8 8 engine pushing 661 horsepower, the 488 rockets from 0 to 60 mph in just 3 seconds with a top speed of 205 mph.
Priced around $280,000, it’s every bit the symbol of precision and passion. When he fires up that engine, the growl could wake half of prosper, a symphony of controlled chaos. For Dak, it’s the thrill of Sunday victory distilled into metal and motion. Then there’s the Ford F350 Superduty, a truck that could pull a small town if you asked it to. With a 6.
7 L Powerstroke turbo diesel V8, it cranks out 475 horsepower and 1,50 lb feet of torque, boasting a towing capacity of nearly 21,000 lb. Value around $80,000 depending on custom specs. But it’s not about luxury here. It’s about muscle. Dak uses it for real work around the ranch, hauling hay, moving equipment, or towing his ATVs across those 11 acres.
It’s coated in dust, not polish, because it earns its keep every single day. When Prescott pulls up to an event, he’s not trying to make noise. Yet, his Mercedes-Benz G63 AMG somehow speaks louder than any sports car ever could. Its boxy silhouette screams power. And under that iconic grill lies a 4.0 L twinturbo V8 delivering 577 horsepower and 627 lb feet of torque.
Around 165,000 and worth every cent. The G Wagon hits 0 to 60 mph in 4.5 seconds. But it’s the comfort that really sells it. Quilted leather seats, ambient lighting, and enough headroom for an NFL quarterback. And then there’s the humble Chevrolet Silverado. The most Dak Prescott of them all. It’s not about flash.

It’s about familiarity. A 5.3 L Ecote Tech 3V8 with 355 horsepower. Dependable, steady, and unshakable. Much like his presence on the field, the Silverado’s current value ranges between $50,000 and $60,000. But for Dak, it’s priceless. It’s been with him since the early days. Before the fame, before the contracts. Sometimes on quiet evenings, he still takes it out for a solo drive down Highway 380.
Windows down, country playlist humming, sunset spilling across the dash. And just like his cars, Dak Prescott’s fortune runs on power, precision, and purpose. Every deal, every drive, every decision reflects a man who knows how to balance flash with fundamentals. He’s not just one of football’s biggest names. He’s one of its savviest businessmen.
Income and net worth. With an estimated net worth of over $90 million, Dak has built a financial empire that extends far beyond the grid iron. His income flows from three major engines. His blockbuster NFL contracts, a worldclass endorsement lineup, and a growing portfolio of smart investments. NFL contracts, the backbone of his wealth.
In September 2024, Prescott inked a 4-year, $240 million extension with the Dallas Cowboys, averaging $60 million annually, with $231 million guaranteed. That historic deal included a record- setting $80 million signing bonus, the largest in NFL history at the time, cementing him as the face of America’s team for the next decade.
In 2025 alone, DAX payout totals around $57.8 million, combining a $2 million base salary, a $45.75 million restructuring bonus, and an $8,820 workout bonus. It’s the kind of paycheck that turns persistence into power. Add in his previous $160 million contract, 2021 to 2024, and he’s already earned over $131 million in base NFL salary before even touching endorsement income.
Endorsements, America’s quarterback off the field. Few players have matched Dak’s marketability since his breakout rookie season. As the calm, dependable face of the Cowboys, he’s become a favorite among major brands, turning his reputation for discipline and authenticity into millions. His partnerships include Nike, Jordan Brand, Pepsi, AT& Beats by Dre, Adidas, Campbell’s Chunky Soup, 7-Eleven, Sleep Number, City Bank, Direct TV, OOS Trip0, New Era, and Panini America.
Collectively, these sponsorships have brought in more than $50 million to date, with Forbes estimating his off-field earnings at roughly $10 million per year. investments and business ventures. Prescott doesn’t just earn, he multiplies. His investments show a clear eye for longevity, particularly in Texas-based ventures that reflect his identity and passions.
Walk-ons sports bistro Prescott owns 20% of four Texas franchises, Dallas, Fort Worth, and Waco. The athletefounded sports bar chain delivers steady royalties and regional expansion potential. Oxfit, a $12.5 million personal investment in the AI powered fitness startup based in Plano, Texas. The company develops advanced training systems used by professional athletes and the US military.
Real truck. His stake in this truck accessory manufacturer merges Dak’s love for horsepower with smart brand synergy. GLW Beverages, a healthfocused drink brand backed by celebrities and athletes, combining wellness with lifestyle appeal. Tequila Voltao, a boutique spirits company representing his growing influence in premium branding.
But perhaps his greatest investment isn’t in contracts or companies. It’s in people. Because when the spotlight fades and the field quiets, Dax’s focus shifts from profit to purpose, philanthropy. When his mother, Peggy Prescott, passed away from colon cancer in 2013, it changed him forever. Her loss and later the suicide of his brother Jace in 2020 pushed Dak to look beyond football fame and use his platform to save lives.
What emerged from that pain was a calling to help others fight their own battles with strength, dignity, and faith. Faith Fight Finish Foundation. In 2019, Prescott founded the FaithFight Finish Foundation. The cornerstone of his charitable mission and a living tribute to his mother’s favorite mantra, have faith, fight hard, and finish strong.
Entirely funded and managed by DAC, the foundation targets four pillars: cancer research and screening, mental health awareness, police community relations, and youth wellness. The foundation’s annual Faith Fight Finish Gala has become a Texas social highlight, raising millions of dollars for causes close to his heart. The 2024 gala, for example, supported colon cancer screening programs with Baylor Scott and White Health and expanded mental health initiatives for students across the Dallas Fort Worth area.
In 2022, when Prescott was named the Walter Payton NFL Man of the Year, he received a $250,000 grant, which he immediately directed back into the foundation. To him, awards were secondary. The real reward was turning tragedy into impact. Children’s Cancer Fund and Children’s Health.
Prescott also serves as co-chair of the Children’s Cancer Fund Gala alongside Cowboys legend Troy Aman. Together, they’ve raised millions for pediatric cancer research and patient support at Children’s Health Dallas. In 2024, the event presented a $2.1 million donation to the Pauline Allen Gill Center for Cancer and Blood Disorders, part of the Quarterbacks for a Cure initiative.
The funds support childlife services, pet therapy programs, and mental health counseling for young patients facing long hospital stays. And when the spotlight fades, it’s that quiet, grounded life off the field, the one built around family, faith, and fatherhood that truly defines Dak Prescott. Personal life.
In early 2023, Dak began dating Sarah Jane Ramos, a Florida native and certified wine and spirits specialist with a background in hospitality. Beyond her career, Ramos is known for her dedication to health, fitness, and women’s empowerment, passions that perfectly complement Doc’s grounded lifestyle. Their relationship blossomed quietly, built on shared values and mutual respect rather than public attention.
Just months before that engagement, the couple had already stepped into parenthood, welcoming their first daughter, Margaret Jane Rose MJ Prescott, on February 29th, 2024. The name MJ honors his mother, Peggy, whose strength and faith remain the emotional foundation of his life. Then in May 2025, Dak and Sarah celebrated the birth of their second daughter, Aurora Rain Prescott, with her middle name paying homage to Dak’s own.
He calls himself the best dad ever. Half joking, half serious. But there’s no mistaking the pride in his voice when he talks about his girls. They’ve given him a new sense of peace, grounding him in ways that no championship ring could. Before Ramos, Prescott was famously private about his relationships. He dated Natalie Buffett, a social media influencer and architecture graduate from 2020 to 2022 before the pair quietly went their separate ways.
Later, he was briefly linked to model Ireland Borba in 2023, though neither ever confirmed the rumor, a testament to Dax’s preference for keeping his personal world away from tabloid noise. And that’s the story of Dak Prescott. From a small town Louisiana kid with a dream to the face of America’s team to a devoted father building his legacy under the Texas sun.
If you enjoyed exploring Dax Prosper Ranch, his cars, his career, and the heart behind it all. Don’t forget to like, share, and subscribe. Your support helps us keep telling the stories of icons who live big, give back, and remind us what success really looks like on and off the field. See you in the next story where legends meet life.
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